The Middle East and North Africa (MENA) region has rapidly transformed into one of the most promising frontiers for global e-commerce. From the last few years, a combination of high smartphone penetration, widespread internet connectivity, and a digitally savvy...
Inventory management is often where retail supply chains break down. Overstocking ties up working capital, stockouts push customers to competitors, and inefficient replenishment adds hidden costs across operations. For D2C brands, these challenges only multiply as...
eCommerce in the Middle East has seen rapid growth with more than 45% of shoppers beginning their purchase journey online. With the rise of accessibility to smartphones, high-speed internet and an overall choice of shopping from the comfort of their homes, the...
The pandemic is expected to have a lasting impact in the next few quarters, which may cause severe effects on the retailers, particularly dealing with non-essential brands. They may see a very slow growth in their sales leading to further erosion of profits, as...