Omnichannel has been the critical market strategy for some time. The results and challenges of adapting omnichannel marketing are changing the business landscape and the way customer’s encounter the brand or the product. Omnichannel’s focus is to unify...
According to the present market analysis, Retail can be summarized in two ways—Brick & Mortar (physical) Retail and E-commerce (digital) Retail, each of them being resourceful and impactful at delivering values. Brick & Mortar retail gives customers the touch...