How RSA Global Achieved 99.99%+ Order Fulfillment Rate

Driving Efficiency in Global Logistics: How RSA Global Achieved 99.99%+ Fulfillment Rate in GCC Using Seamless Marketplace Integrations & Warehouse Management Solutions

rsa global case study

What RSA Global Achieved Using Unicommerce?

99%+ Order Fulfillment Rate

1022%+ Growth in Sales Order Item

Expansion in Sales Channels from 2 to 3

1559% Growth in SKU Count in Just 9 Months

about rsa global

About the RSA Global

RSA Global is a Dubai-based digital supply chain and e-commerce logistics solutions provider. With an extensive network of more than 25 facilities strategically located in the UAE, Kenya, India, and China, the 3PL provider is revolutionizing the way global e-commerce companies are expanding in the thriving markets of the Middle East, Africa, and India.

By offering seamless access through a single API integration, RSA Global delivers speedy, reliable, and cost-effective end-to-end e-commerce logistics solutions to major carriers, storefronts, and marketplaces.

As RSA Global continues to achieve impressive growth in the local and regional markets, the brand requires a capable cloud-based and flexible order management system that can be scaled and customized according to the needs of RSA Global’s clients.

Challenges Faced by RSA Global

  • Access to Widely-used Marketplaces
    – One of the needs of RSA Global was gaining access to widely-used e-commerce marketplaces. These platforms serve as important avenues for businesses to reach a broad customer base, but each comes with its unique set of requirements, rules, and data formats. Managing partnerships and integrations with multiple marketplaces while ensuring seamless order processing demanded a robust and adaptable system.
  • API Enabled Order Management System – RSA Global recognized the critical need for an API-enabled order management system to modernize its logistics operations. The brand wanted to seamlessly integrate with a number of external platforms and partners, simplifying data exchange and reducing the risk of manual errors.
  • Addressing the Needs of Multiple Clients – RSA Global is currently serving a wide range of brands across various industries. These businesses rely on RSA Global’s logistics and warehousing expertise to optimize their supply chain, streamline operations, and ensure efficient delivery of their products. The brand sought a unified platform capable of effectively addressing the diverse needs of its clients. To achieve this, they partnered with Unicommerce. Leveraging Unicommerce’s robust platform, RSA Global now manages over 10 brands across 5+ categories seamlessly.

  • Need for a More Systematic Warehouse Shelf Management – RSA Global also faced issues with its warehouse shelf management. Efficient warehouse layout plays a crucial role in optimizing operations, reducing costs, and ensuring smooth order fulfillment. The existing warehouse configuration of the brand was not optimally aligned with their requirements. RSA Global sought a solution to create a more systematic organization and address the challenges of effectively managing the shelves.
  • Bundle SKU with Inventory Sync Feasibility – With different businesses relying on RSA Global’s logistics and warehousing services, it was essential to ensure accurate and real-time visibility of inventory levels and order status. Also, there was a need to manage bundle SKUs, where different items were bundled together for sale, each with its unique SKU. These challenges not only led to occasional order delays but also underscored the importance of maintaining accurate and real-time visibility of inventory levels and order status across multiple clients, which was crucial for enhancing overall operational efficiency.

Solutions Offered to RSA Global

  • Customized Login for Sellers – To handle the different needs of businesses with various users, Unicommerce implemented customized login roles specifically tailored to each user’s requirement. This feature provides a detailed and tailored experience for each individual seller associated with RSA Global, enhancing their overall efficiency and productivity. Sellers are provided with personalized access to the platform, allowing them to securely log in and access relevant information and tools based on their specific needs.
    This tailored approach ensures that sellers can efficiently manage their own operations while maintaining data privacy and security. Data security is a top priority, and the customized login ensures that each seller can access only their own data and information. This safeguards the privacy of every seller and prevents unauthorized access to sensitive business data.
  • Proper Support and Training for Team – Unicommerce goes beyond just implementing technology solutions; we provide extensive support and training to ensure seamless adoption and use of the WMS and Order Management System solutions. We offered comprehensive on-site training to the team of RSA Global, equipping them with the necessary knowledge and skills to effectively use the platform and support sellers.
    Moreover, we extended our support and training to RSA Global’s national and international clients. We provide technical assistance and guidance on how to use these robust solutions. This proactive approach demonstrates Unicommerce’s commitment to assisting businesses at every step, ensuring that they can maximize the benefits of the platform.
  • Optimized Warehouse Layout and Shelf Management – To enhance picking efficiency, we conducted a thorough analysis of RSA Global’s existing warehouse infrastructure, layout, and processes. We collaborated closely with RSA Global’s team to understand their business goals, operational workflows, and future growth plans. Based on these insights, we devised a strategic warehouse mapping plan to optimize space utilization, streamline workflows, and enhance overall efficiency.
    Unicommerce implemented priority-based picking methodologies. By assigning priority levels to different orders based on factors such as delivery urgency or order size, we optimized the picking sequence to ensure the timely fulfillment of high-priority orders. The warehouse mapping plan also focussed on the concept of ‘one shelf to one client.’ By assigning dedicated shelves to specific clients, RSA Global was able to minimize the risk of inventory mix-ups and optimize order accuracy.
  • Seamless Marketplace Integrations – To gain access to widely-used e-commerce marketplaces, RSA Global opted for Unicommerce as the central solution for its order management. Unicommerce seamlessly facilitated RSA’s integration with Amazon, Noon, and Custom Website (WooCommerce). These integrations allowed for real-time data synchronization, ensuring that inventory levels and order statuses were efficiently managed across different marketplaces.
    With Unicommerce at the core of its strategy, RSA Global gained access to these marketplaces while ensuring efficient order processing and adaptability to future marketplace changes.
  • Streamlined Batching – The logistics solutions provider needed to capture specific information against their GRN, such as BOE (Bill of Exchange) and COO (Country of Origin), in their warehouses located at airports. To address this requirement, Unicommerce provided the addition of batch attributes.
    These attributes allowed RSA Global’s warehouses to efficiently capture and store the necessary data associated with each batch of products. This information played a vital role in tracking product origins and facilitating smooth customs processes.
    Furthermore, our system ensured that the batch attributes were seamlessly integrated into RSA Global’s sales order report. This integration enabled comprehensive visibility of batch-specific information for each sales order. It empowered the brand to provide accurate and detailed reports to their clients, enhancing transparency and facilitating efficient order management.
  • Batch Lot Inventory Management Made Easy with Extended Handheld Support – Previously, handheld devices at RSA Global were limited to picking and putaway functions for SKU serialized inventory. However, with recent improvements, Unicommerce extended handheld support to include batch lot inventory.
    This enhancement enabled warehouse staff to efficiently perform picking and putaway operations for batch lot inventory using handheld devices. The extended handheld support also brought additional benefits to the overall warehouse management system. It reduced the dependency on manual data entry, minimizing the risk of human errors and improving data accuracy.

“We are thrilled to have partnered with Unicommerce to overcome our logistics and warehousing challenges. Their robust solutions, extensive support, and optimized warehouse management platform have revolutionized our operations and empowered multiple businesses. With Unicommerce by our side, we are confident in delivering success and driving efficiency in the global logistics landscape.”

Abhishek Shah

CEO and Co-founder, RSA Global

Impact on the Business of RSA Global

RSA Global needed a system that could streamline its business operations and improve overall efficiency. That’s when they decided to start using Unicommerce as their technology provider. The brand is gradually shifting its operations to the Unicommerce platform and is currently managing 10+ businesses with our assistance.

The implementation of Unicommerce’s solutions has had a significant impact on RSA Global’s business, as evidenced by the following statistics:

  • Unicommerce’s robust offerings and support streamlined RSA Global’s logistics and warehousing operations, resulting in a high order fulfillment rate of 99.99%+.
  • Witnessed an impressive growth of 1559% in SKU (Stock Keeping Unit) count in just 9 months, demonstrating their ability to handle and manage a significantly more extensive product range for their clients.
  • RSA Global also experienced an exceptional growth rate of over 1022% in sales order items in just a short period of 9 months, reflecting the increased demand and success of its e-commerce logistics solutions.
  • Expanded their sales channels from 2 to 3, indicating their ability to reach a wider customer base and tap into new market opportunities.

Grow, Flourish, and Succeed in your E-commerce Business like RSA Global. Get Started with Unicommerce Today!